Benefits of Direct Marketing over Email Marketing Over the years we marketers are in search of which kind of Marketing is more effective than other. While the search is on let me reflect on Direct Marketing over Email Marketing. Direct MarketingRead more
A Survey on Media Habits of Indian Pharmaceutical Industry
Media Habits of Indian Pharmaceutical Industry – Are Buyers and Sellers on the same page? Long before, prior to the industrial revolution individual business was small and production was carried out on a very small scale mainly to cater toRead more
All About Social Media Marketing!
All About Social Media Marketing! Social Media is all about nurturing relationship between your prospects/clients and convert that relationship into business. While drawing a Social Media Marketing Strategy it is important to keep in mind that one should not attemptRead more
Brochure Marketing – Benefits and Features – An Overview
Brochure Marketing refers to communicating or advertising using a pamphlet, a flyer or a brochure which describes benefits and features of various products or services to be promoted. There are several methods available to promote business, product or service andRead more
Direct Marketing – An effective communication vehicle Marketers fail to look into
As a marketer you may be using different medium to communicate with your potential clients. There are scores of media to choose but every medium has its own pros and cons. As a marketing person I know it well. FromRead more
Email Marketing – points to remember
Email Marketing is one of the digital communication method used in marketing. The Media vehicle used is email (electronic mail) to send communication. One can send one to one or one to many communication using this method. There are differentRead more
Marketing – An overall view
Let me start by discussing briefly about what is Marketing. There are many definitions for Marketing. Is it Selling or Advertising or Promotion or a combination of all these? Marketing, in simple terms, is the process of identifying needs andRead more
Welcome to the Blog of Blue Heaven Advertising & Marketing!
We christened our Blog as Blue Heaven Marketing Blog. We’re very much excited about launching of this blog as it coincides with relaunching of our website www.webpromotionservices.net/. We first launched our website in the year 2006 and relaunched itRead more